Calgary Press Release Services

Calgary Press Release Services

In the Spring of 2017, Matterhorn PR was engaged to take care of all public release activities for Proud Fertility’s Managing Director, Nathan Chan. Our objective was to get Proud Fertility’s press releases in the hands of relevant Canadian journalists. In addition, our goal was to achieve media coverage via print, radio, TV, and or online media sites for Proud Fertility.

To learn more about Proud Fertility, visit the website at www.proudfertility.com.

The first order of business was to conduct extensive research to better know the organization, so that we could develop and execute four press releases for four upcoming events. Each press release was successful because it is uniquely written to target different aspects of the organization.

The first press release, generated journalist interest in Halifax and Greater Vancouver, its purpose was to debunk the myths of surrogacy and adoption. In the future when Nathan travels, he can inform journalists about any future public presentations. Adoption By Choice (ABC) and Proud Fertility collaborated to raise awareness because there is nothing to be ashamed about when it comes to being adopted and infertile.

The second press release, received media coverage through the online media site EnergeticCity.ca regarding Nathan’s public presentations made in Fort St. John and Dawson Creek in British Columbia, and Grand Prairie in Alberta. Nathan traveled British Columbia and Alberta to raise awareness and to debunk the myths surrounding surrogate mothers, egg donors and the laws around surrogacy.

The third press release, received media coverage through VOCM radio as well as their online site and a speaking engagement at Memorial University in St. John’s Newfoundland. Nathan traveled to Newfoundland with a pregnant surrogate and a Newfoundland egg donor, to educate and share his experiences with the students and the community.

Lastly, the fourth press release received TV coverage through Global TV’s – Shallima Maharaj at the Grow Centre in Edmonton; the TV interview is also available on Global TV’s website. Nathan traveled with eight proud surrogates to Edmonton for a retreat. Some surrogates were happy to talk to Global TV reporter about their experiences, so that they could shatter the stigma surrounding infertility.

The result was a total success as all press releases received media attention. This is a unique case for most PR companies but is typical of Matterhorn’s PR work.

Debunking the Myths of Surrogacy and Adoption

Calgary, Alberta – February 27, 2017 – An adoption agency and a fertility consultancy come together to raise awareness and share the real facts about surrogacy, adoption and infertility.

Ramone Kindrat tells, what she calls an all too common story about adoption, “it’s one about a birth mother who at 18 finds out that she is pregnant and seriously considers terminating her pregnancy. She then contacts ABC to find a family for her child. During the first half of the pregnancy she experienced ongoing pressure from the biological father of the child to terminate the pregnancy as he feels that this would be the easier solution. The mother chooses to carry the baby full-term and a couple, who had experienced years of infertility are very happy to adopt the baby. The birth mother the opportunity to maintain connections and stay in touch through pictures, texts, and occasional visits. Birth moms like this have been very happy and proud to know that they have brought a life into the world and provided the adopting parents with the joy of having a beautiful child in their lives.

When it comes to surrogacy, one question that Nathan Chan answers frequently is: Is it difficult to place the baby after giving birth? He focuses on the giving aspect of surrogacy – that the surrogate mother will be giving the individual or couple a gift so large that it can never be repaid. “What I love most about the surrogacy process,” Chan explains, “is the authentic and loving relationship that forms between the surrogate mother and the family choosing to raise the child.”

A myth about surrogacy may surround the motivations of the birth mother. Reviewing the profiles of Chan’s clients shows a group no different than a typical PTA meeting. A nurse and mother of three from BC, a happy wife and mother of three from Newfoundland, a mother living on a cattle ranch, or a mother of two girls in Northern Alberta. A common thread between them is their love of children and desire to help create other happy families.

Adoption By Choice (ABC) and Proud Fertility in Calgary both support couples and individuals who experience fertility problems for a variety of reasons. According to the Canadian Government’s public health research, infertility rates have doubled over the past 30 years (https://www.canada.ca/en/public-health/services/fertility/fertility.html), yet many people suffer in silence. “Whether you are a heterosexual couple, a single person, a cancer survivor or a gay couple, there is nothing to be ashamed about when it comes to being infertile” says Nathan Chan, the owner of Proud Fertility, during his interview on CBC radio in Newfoundland.

Chan hosts sessions across Canada to raise awareness and to debunk the myths surrounding surrogate mothers, egg donors and the laws around surrogacy. Chan emphasizes the importance of giving when he explains that a surrogate mother needs to feel passionate about selflessly giving and not expecting anything in return. A candidate for surrogacy should want to provide couples/individuals with the gift of life – the gift of a child that they otherwise could not have. Proud Fertility supports surrogate mothers all throughout Canada.

For most, the only known solution to creating a family is adoption. Adoption By Choice works with many birth parents who find themselves experiencing an unexpected pregnancy and want to find a stable adoptive home for their child. Adoption is another option for individuals and couples to give a child a better home. Ramone Kindrat from Adoption By Choice explains, “with adoption, an unexpected pregnancy, which is often a crisis for a birth parent, can provide an adopting couple with the opportunity to be a parent – something that they never dreamed to be possible. Nathan and I share a common goal to combine our knowledge and resources to help mothers, families, children and infants have fulfilling lives.”

Typically, the process for an expectant mother, whether she is a birth mother or a surrogate, is very similar. In each scenario, the expectant mom chooses the family that the baby will be placed in. Generally, the match occurs during the pregnancy or when the child is an infant in the case of adoption. However, surrogate mothers will choose a family prior to the embryo being implanted. One main difference in these scenarios is that the surrogate mom is not genetically related to the baby. Whether through adoption or surrogacy, the adoptive or intended parents must go through an assessment to determine their readiness to welcome a child into their lives.

Nathan Chan, Managing Director at Proud Fertility, and Ramone Kindrat, Executive Director at Adoption By Choice, have joined forces to break the stigma around infertility and surrogacy as they raise awareness.


newfoundland press release

Debunking the Myths of Surrogacy in Fort St. John

Calgary, Alberta – March 6, 2017 – Alberta’s own and Canadian surrogacy parenthood advocate to visit Fort St. John March 10, 2017.

Nathan Chan of Proud Fertility supports couples and individuals who experience fertility problems for a variety of reasons. According to the Canadian Government’s public health research, infertility rates have doubled over the past 30 years (https://www.canada.ca/en/public-health/services/fertility/fertility.html), yet many people suffer in silence. “Whether you are a heterosexual couple, a single person, a cancer survivor or a gay couple, there is nothing to be ashamed about when it comes to being infertile” says Nathan Chan, the owner of Proud Fertility, during his interview on CBC radio in Newfoundland. (http://www.cbc.ca/beta/news/canada/newfoundland-labrador/surrogate-mothers-recruited-newfoundland-1.3850476)

When it comes to surrogacy, one question that Nathan Chan answers frequently is: Is it difficult to place the baby after giving birth? He focuses on the giving aspect of surrogacy – that the surrogate mother will be giving the individual or couple a gift so large that it can never be repaid. “What I love most about the surrogacy process,” Chan explains, “is the authentic and loving relationship that forms between the surrogate mother and the family choosing to raise the child.”

A myth about surrogacy may surround the motivations of the birth mother. Reviewing the profiles of Chan’s clients shows a group no different than a typical PTA meeting. A nurse and mother of three from BC, a happy wife and mother of three from Newfoundland, a mother living on a cattle ranch, or a mother of two girls in Northern Alberta. A common thread between them is their love of children and desire to help create other happy families. Chan hosts sessions across Canada to raise awareness and to debunk the myths surrounding surrogate mothers, egg donors and the laws around surrogacy. Chan emphasizes the importance of giving when he explains that a surrogate mother needs to feel passionate about selflessly giving and not expecting anything in return. A candidate for surrogacy should want to provide couples/individuals with the gift of life – the gift of a child that they otherwise could not have. Proud Fertility supports surrogate mothers all throughout Canada.

Chan’s visit to Fort St. John will be Friday March 10, 2-3:30pm at the Whole Wheat ‘n’ Honey, 10003 100 St

He will also make public presentations in:
Grande Prairie, AB – Sunday March 12, 10am-4pm, Mommylicious Trade Show, Pomeroy Hotel &
Conference Centre, 11633 100 St.
Dawson Creek, BC – Saturday March 11, 9:30-10:30am Hug a Mug’s Coffee House, 1012 102 Ave

Debunking the Myths of Surrogacy in Dawson Creek

Calgary, Alberta – March 6, 2017 – Alberta’s own and Canadian surrogacy parenthood advocate to visit
Dawson Creek March 11, 2017.
Nathan Chan of Proud Fertility supports couples and individuals who experience fertility problems for a variety of reasons. According to the Canadian Government’s public health research, infertility rates have doubled over the past 30 years (https://www.canada.ca/en/public-health/services/fertility/fertility.html), yet many people suffer in silence. “Whether you are a heterosexual couple, a single person, a cancer survivor or a gay couple, there is nothing to be ashamed about when it comes to being infertile” says Nathan Chan, the owner of Proud Fertility, during his interview on CBC radio in Newfoundland (http://www.cbc.ca/beta/news/canada/newfoundland-labrador/surrogate-mothers-recruited-newfoundland-1.3850476)

When it comes to surrogacy, one question that Nathan Chan answers frequently is: Is it difficult to place the baby after giving birth? He focuses on the giving aspect of surrogacy – that the surrogate mother will be giving the individual or couple a gift so large that it can never be repaid. “What I love most about the surrogacy process,” Chan explains, “is the authentic and loving relationship that forms between the surrogate mother and the family choosing to raise the child.” A myth about surrogacy may surround the motivations of the birth mother. Reviewing the profiles of Chan’s clients shows a group no different than a typical PTA meeting. A nurse and mother of three from BC, a happy wife and mother of three from Newfoundland, a mother living on a cattle ranch, or a mother of two girls in Northern Alberta. A common thread between them is their love of children and desire to help create other happy families.

Chan hosts sessions across Canada to raise awareness and to debunk the myths surrounding surrogate mothers, egg donors and the laws around surrogacy. Chan emphasizes the importance of giving when he explains that a surrogate mother needs to feel passionate about selflessly giving and not expecting anything in return. A candidate for surrogacy should want to provide couples/individuals with the gift of life – the gift of a child that they otherwise could not have. Proud Fertility supports surrogate mothers all throughout Canada. Chan’s visit to Dawson Creek will be Saturday March 11, 9:30-10:30am at the Hug a Mug’s Coffee House, 1012 102 Ave

He will also make public presentations in:
Fort St. John – Friday March 10, 2-3:30pm, Whole Wheat ‘n’ Honey, 10003 100 St
Grande Prairie, AB – Sunday March 12, 10am-4pm, Mommylicious Trade Show, Pomeroy Hotel & Conference Centre, 11633 100 St.

Calgary Press Release Services

Proud Fertility, St. John’s, Newfoundland

St. John’s, Newfoundland, Canada, June 1st – June 4th 2017
Nathan Chan is the Managing Director of Proud Fertility, he is committed to helping infertile couples grow their families over the past three years. His own experiences have fueled his passion for surrogacy. Back in 2009, he pursued single parenthood and it was a complicated process for him. Nathan has spent more than five years pursuing single parenthood in India and Canada; though his journey to parenthood is still in progress. He is empathetic to the Intended Parents’ journey to surrogacy because he personally understands the challenges. As a proud Intended Parent, Nathan has experienced and helped organize multiple known egg donors and surrogate mothers.
Nathan is travelling with a pregnant Proud Fertility Newfoundland surrogate on her 4th surrogacy journey and a proud Newfoundland egg donor to inform the community about surrogacy and doulas. This is not Nathan’s first trip to Newfoundland, he has travelled from north to south admiring the beautiful province. He has returned to the Newfoundland to educate, reconnect, and share experiences with the community.

June 1st

  • Nathan will be speaking at Memorial University’s Nursing 2002 for approximately 25 minutes on the topic of surrogacy, Thursday 2:35 p.m.
  • “Birthing your Bun” information session in collaboration with the Doula Collective of Newfoundland will be Thursday 4:00pm – 5:30 p.m. At the Rocket Bakery & Fresh Food, located 272 Water ST, St. John’s, NL Presented by Proud Fertility and Doula Collective of Newfoundland and Labrador

June 3th – 4th

CBC Radio Interview – Proud Fertility Egg Donation & Surrogacy in Canada: Managing Director Nathan Chan on the St. John’s Morning Show with Krissy Holmes. This video is the audio interview with lots of photos and videos of Proud Fertility around Newfoundland: https://youtu.be/syAqRtIQ1xY
Proud Fertility’s motivation is to enlighten and educate the community, regarding the importance of surrogacy. We believe everyone deserves the chance to be a parent. Parents should be proud of who they are; no matter their sexual orientation. We are all part of this journey, we hope to get the community more informed and involved in what our organization is trying to accomplish. There is no shame in any of this, whether we are a surrogate mother, egg donor, or an intended parent. As responsible citizens, our goal is to make a difference through surrogacy.

edmonton press release writer

Proud Fertility, Edmonton Alberta

Eight proud surrogates are coming together for our surrogate mothers’ retreat in Edmonton. Interested members of the media are invited to contact Proud Fertility – Managing Director, Nathan Chan at 587-436-5520.

On Saturday June 10th, 2:00 pm to 2:45 pm at the Grow Centre at 10516 82 Ave NW, Edmonton, AB T6E 2A4, we will have some time to sit and relax with our surrogates. At this time, Tracy Bradley the Director of Grow Centre and owner of Steady Hand Doula would have finished co-leading an art therapy session with Nathan Chan and the surrogate mothers. Some surrogates are extremely open and happy to share their stories, as to why they felt motivated to help other families through surrogacy. One of our surrogates had to undergo IVF, to get pregnant. After having three children successfully via IVF, she now pays it forward to other families. Another surrogate was inspired by her friend whose infertility encouraged her to help others who could not achieve pregnancy on their own. Similarly, a single mothers’ choice to make a difference through surrogacy has positively made an impact by helping a single fathers’ dream come true.

Our surrogates are available to speak as a group, when convenient during the event.

Proud Fertility Egg Donation & Surrogacy in Canada: Surrogate Stories

Proud Fertility’s motivation is to enlighten and educate the community, regarding the importance of surrogacy. We believe everyone deserves the chance to be a parent. Parents should be proud of who they are; no matter their sexual orientation. We are all part of this journey, we hope to get the community more informed and involved in what our organization is trying to accomplish. There is no shame in any of this, whether we are a surrogate mother, egg donor, or an intended parent. As responsible citizens, our goal is to make a difference through surrogacy.

Nathan Chan is the Managing Director of Proud Fertility, he is committed to helping infertile couples grow their families over the past three years. His own experiences have fueled his passion for surrogacy. Back in 2009, he pursued single parenthood and it was a complicated process for him. Nathan has spent more than five years pursuing single parenthood in India and Canada; though his journey to parenthood is still in progress. He is empathetic to the Intended Parents’ journey to surrogacy because he personally understands the challenges. As a proud Intended Parent, Nathan has experienced and helped organize multiple known egg donors and surrogate mothers.

About Proud Fertility Ltd

Proud Fertility is all about creating a life-changing experience that you can be proud of – whether you are an Egg Donor in Canada, Surrogate Mother in Canada, or Intended Parent (IP), world-wide. Proud Fertility strongly encourages the support of a doula in surrogacy journeys.

For more information about Proud Fertility, visit the website at www.proudfertility.com.
Contact: Nathan Chan, (Managing Director), Tel: 587-436-5520, Email: nathan@proudfertility.com
Contact: Matterhorn PR, David Howse Tel: 403-991-8863, Email: howse@matterhornpr.ca